Nintendo is considering adding a feature to their latest handheld, the Nintendo 3DS, that will automatically send out game demos in an effort to increase the awareness of game titles that might otherwise be out of the spotlight. The idea is that the service will have to be opted into, so that you get content without any further interaction.

Satoru Iwata explains:

When Nintendo would like to ask users to try a specific new game, we should deliver it to their Nintendo 3DS, and possibly Wii U, with their prior consent and recommend that they just try it and, if they like it, they can pay for it. In this way, we need to introduce users to unknown products.

Consumers are likely to be convinced to pay about 5,000 yen for a well-established franchise product, but not all the people are willing to pay a certain amount of money for an innovative but unknown product. Now is the time to prepare for these situations.

Let us know in the comments below what you think of this feature potentially making it’s way to the Nintendo 3DS.

[Source: Nintendo 3DS Blog]